Increase Sales in
Asset Servicing
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How the design system empowered the sales team
Calastone, the largest global funds network, aims to revolutionise the funds industry by automating and digitalising the global investment funds marketplace. With over 4,000 clients in 55 countries, the company processes £250 billion of investment value each month.
We have the pleasure of working closely with Calastone on a daily basis, assisting them in transforming their ideas into reality. Our primary focus is ensuring that Calastone's product meets the highest standards of quality and that its users are satisfied with it.
See the full case studyENHANCEMENTS
Recognizing Calastone's specific needs for displaying financial parameters, we innovated a multi-level table design. This design seamlessly integrated data from various sources, enabling more effective analysis and data correlation. Furthermore, we established a new design system, setting the foundation for design and development standards in future Calastone products.
DIGITAL ACCESSIBILITY
By evaluating Calastone's existing system, we provided a fresh perspective that identified and addressed visual challenges. We improved the user experience by designing intuitive user-flows, charts, and tables,. These enhancements optimised the way financial information is presented and analysed, facilitating better decision-making for users.
How the design system empowered the sales team
Navigating abstract concepts can be challenging without visuals. The tangible clarity of design thinking in financial environments paves the way to more precise business requirements, empowering business analysts to generate sharper insights and solutions.
Kamil Zawadzki
Technology & Resourcing
Jack Plociennik
Business & Design