Validate Your Ideas
Stepping back from the creative process is crucial to ensuring that your ideas are viable in a business context. Our strategy is to strongly advocate validating an idea before advancing with enhancements or new applications.
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WHAT IS A PRODUCT DISCOVERY?
Gain a Competitive Edge with Analytical Sales Support
Validating creative ideas within a business context is not about stifling creativity but about channelling it effectively. This approach ensures that innovation aligns with strategic business goals and market demands, maximising the chances of success for new initiatives.
A well-balanced validation strategy fosters innovation that is both groundbreaking and grounded. It ensures that new products or enhancements are not only imaginative but also impactful and sustainable in the long run.
BENEFITS FOR YOUR BUSINESS
What Are the Benefits of Validation Stage?
Risk Reduction
Early validation helps identify potential flaws or misalignments with market needs, reducing the risk of investing in projects that may not deliver the expected return.
Resource Optimisation
Confirming an idea's viability early on ensures efficient allocation of time, money and effort, fo focusing on projects with a higher likelihood of success.
Market Fit
Validation processes, such as market research, user feedback, and prototype testing, help ensure that the idea meets real user needs and preferences, increasing the chances of market acceptance.
Marketing Features As a System Optimisation
The J.P. Morgan solution, designed for retail investors, included a feature that identified and suggested investment opportunities aligning with their needs and preferences, gathered via a questionnaire.
Whenever a promising investment opportunity emerged, users received a message detailing the steps to follow. The idea was validated positively and incorporated in the system.
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Frequently Asked Questions
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